BrowseBuddy is an AI-powered chatbot designed to enhance the e-commerce experience by providing personalized shopping assistance. It leverages advanced GPT algorithms to understand and navigate product catalogs, offering tailored product recommendations, smart comparison features, and multilingual support, effectively acting as a digital sales associate. Shoppers might want to use it to simplify their decision-making process, enjoy an interactive and personalized shopping experience, and receive immediate assistance, while e-commerce owners can benefit from increased sales, reduced workload on customer service teams, and an improved overall customer satisfaction.