Etsy Unveils 'Gift Mode': AI-Powered Personalized Shopping for the Clueless Gifter

Gift-giving season can be stressful, especially when you're staring down a blank page on Etsy, unsure where to even begin. But fear not, procrastinators and overthinkers! Etsy has unveiled a powerful new tool called Gift Mode, designed to take the guesswork out of finding the perfect present.

Say hello to your AI-powered gifting guru:

Gift Mode is essentially a personalized online shopping assistant that uses artificial intelligence to curate gift ideas based on your recipient's interests, occasion, and budget. It's like having a friendly Etsy expert whispering suggestions in your ear as you browse.

Here's how it works:

1. Tell Gift Mode about your recipient: Answer a few simple questions about the person you're shopping for, like their age, hobbies, and style.
2. Choose the occasion: Birthday, holiday, graduation, or just because? Gift Mode tailors its suggestions to the specific event.
3. Set your budget: Let Gift Mode know how much you're willing to spend, and it will show you options that fit the bill.
4. Discover a treasure trove of gift ideas: Gift Mode generates over 200 personalized gift guides, featuring unique and handmade items from Etsy's vast marketplace. Each guide is curated around a specific persona, ensuring you find something truly special for your recipient.

But that's not all! Gift Mode also offers additional features to make your shopping experience even smoother:

• Gift wrapping and delivery: You can choose to have your gift beautifully wrapped and sent directly to the recipient, saving you precious time and effort.
• Gift notes: Add a personalized message to your gift to make it extra special.
• Tracking information: Stay updated on your gift's delivery status with real-time tracking.

Gift Mode is a game-changer for anyone who:

• Struggles to find unique and thoughtful gifts.
• Is short on time (or simply hates shopping).
• Wants to support small businesses and independent artists.

With Gift Mode, you can:

• Avoid generic, mass-produced gifts.
• Discover hidden gems you wouldn't have found on your own.
• Show your loved ones you care with a truly personalized present.