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Google Meet’s New AI Makeup Tool Lets You Step Into Calls Camera-Ready

4 min read Google Meet just added AI makeup — yep, your video calls now come with virtual glam that moves with you. No prep, no panic, just flawless in 3 seconds. The “camera off” excuse might be over. October 14, 2025 19:42 Google Meet’s New AI Makeup Tool Lets You Step Into Calls Camera-Ready

Google Meet just dropped a fresh update — an AI-powered makeup feature that lets you appear polished even on your worst camera days.

The tool comes with 12 virtual makeup presets, from light natural looks to full-on glam, all tucked into the “Portrait touch-up” settings. Once applied, the makeup sticks to your face seamlessly — even if you move, sip coffee, or adjust your lighting.

It’s currently rolling out across web and mobile, and when you pick a look, Meet remembers it for your next call.


Why It Matters:

This might seem like a fun cosmetic update, but it’s actually a smart move in the remote work game.

  • Competing with Zoom and Teams: Both have played with beauty filters before, but Google is taking it up a notch with AI precision.

  • Boosting confidence: Not everyone wants to jump on camera first thing in the morning — this makes it easier to say yes to video calls.

  • AI meets self-expression: Beyond productivity, Google’s adding personality to its workspace tools — turning Meet into a more human, camera-friendly experience.

  • Tech meets tone: The real test is whether it feels natural across different skin tones and environments. If it does, Meet could become the most inclusive video platform yet.


Pros & Cons:

✅ Pros:

  • Realistic AI makeup tracking

  • Saves preferred styles for reuse

  • Encourages more camera engagement

⚠️ Cons:

  • Could blur the line between confidence and appearance pressure

  • May not work equally well across all lighting or camera quality

  • Raises quiet debates about authenticity in virtual workspaces


Hot Take:

This isn’t just about vanity — it’s about psychology. If AI can help people show up more confidently in hybrid work, it’s a win. But when every app starts “enhancing” faces by default, we’ll need to ask where self-expression ends and digital conformity begins.

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