Mark Zuckerberg Defends Meta's Social Approach to VR Amidst Apple's Vision Pro Announcement

2 min read Mark Zuckerberg, CEO of Meta (formerly Facebook), stands by the social approach to virtual reality despite competition from Apple's Vision Pro headset. While Apple emphasizes individual experiences, Meta's vision is rooted in social interaction and exploring new ways of connecting with others June 12, 2023 06:22 Mark Zuckerberg Defends Meta's Social Approach to VR Amidst Apple's Vision Pro Announcement

Mark Zuckerberg, CEO of Meta (formerly Facebook), defends the company's approach to virtual reality amidst competition with Apple's new Vision Pro headset. While Apple focuses on individual experiences, Meta's vision is fundamentally social, aiming for new ways of interaction.

Meta's CEO emphasizes the difference in values and vision between Meta and Apple, as Apple's demos showed individuals alone, whereas Meta's demo showcased people interacting in new ways and feeling closer. Zuckerberg wants a future of computing that is more social.

Despite Apple's VR announcement, Meta's own virtual reality reveal, the Meta Quest 3, priced at $500, continues to target affordability. Meta believes in the power of social connections and is committed to its vision of a connected metaverse.

While Meta's metaverse efforts haven't gained significant traction yet, CEO Zuckerberg remains dedicated to the vision. The company's flagship virtual world, Horizon Worlds, has seen limited user adoption, but Meta continues to invest in the metaverse and explore new technologies.

In an all-hands meeting, Meta announced new generative AI tools, including chatbots for WhatsApp and Messenger, and photo-editing tools for Instagram. Despite challenges in AI and content moderation, Meta is actively developing innovative solutions across its platforms.

On another front, Meta is taking on Twitter with its upcoming competitor, internally known as Project 92. Meta aims to provide a sanely run platform, attracting creators and public figures who seek a more reliable alternative. Stay tuned for Meta's entry into the social media landscape.

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