Snapchat is releasing its AI chatbot, "My AI," to all 750 million monthly users for free. The bot was previously only available to paid subscribers.
"My AI" is powered by OpenAI and can now be added to group chats by mentioning it with an @ symbol. Users can also customize the look and name of their bot with a custom Bitmoji avatar.
In addition to its current features, "My AI" can now recommend AR filters to use in Snapchat’s camera or places to visit from the app’s map tab.
Soon, "My AI" will be able to visually message users and even generate photos inside Snapchat, such as responding to a photo of tomatoes with an image of gazpacho soup.
Despite concerns about the potential harm of generative AI, Snap CEO Evan Spiegel remains optimistic about "My AI" and its role as an "awesome creative tool."